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Verlare Cleaners
104 W Vallette St
Elmhurst, IL 60126
Taken by Splotchy 02/23/2008
Friday, February 29, 2008
Thursday, February 28, 2008
Ace Hardware
Wednesday, February 27, 2008
Westbrook Corporate Center
Tuesday, February 26, 2008
The Casino At The Empire
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The Casino at The Empire
5-6 Leicester Street
London WC2H 7NA
Taken by PJ 02/16/2008
The Casino at The Empire
5-6 Leicester Street
London WC2H 7NA
Taken by PJ 02/16/2008
Monday, February 25, 2008
Everything But Water
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Everything But Water
10000 Research Boulevard, #124
Austin TX 78759
Taken by Freida Bee 02/13/08
Everything But Water
10000 Research Boulevard, #124
Austin TX 78759
Taken by Freida Bee 02/13/08
Friday, February 22, 2008
Taco Burrito King
Thursday, February 21, 2008
Amy's Ice Creams
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Amy's Ice Creams
10000 Research at the Arboretum
Suite 140 Austin, TX 78759
Taken by Freida Bee 02/13/08
Amy's Ice Creams
10000 Research at the Arboretum
Suite 140 Austin, TX 78759
Taken by Freida Bee 02/13/08
American Chartered Bank
Wednesday, February 20, 2008
Which Wich
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Which Wich
4700 W Guadalupe St
Triangle Shopping Center, Ste 5
Austin, TX 78751
Taken by Freida Bee 02/10/08
Which Wich
4700 W Guadalupe St
Triangle Shopping Center, Ste 5
Austin, TX 78751
Taken by Freida Bee 02/10/08
As Time Goes By
Tuesday, February 19, 2008
Linens 'N Things
Realign Chiropractic
Monday, February 18, 2008
Sunday, February 17, 2008
Flipnotics
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Flipnotics
4600 Guadalupe Street
Austin, TX 78751
Taken by Freida Bee 02/10/08
Flipnotics
4600 Guadalupe Street
Austin, TX 78751
Taken by Freida Bee 02/10/08
Friday, February 15, 2008
Northside Community Bank
The Cheesecake Factory
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The Cheesecake Factory
10000 Research Blvd Suite 4602
Austin, TX 78759
Taken by Freida Bee 02/13/08
The Cheesecake Factory
10000 Research Blvd Suite 4602
Austin, TX 78759
Taken by Freida Bee 02/13/08
Thursday, February 14, 2008
Chicago Sun-Times
The Romance of Negative Signage
Both Tim and PJ sent me an image of the Yahoo sign in Sunnyvale, California they found on the web.
This is the first time I'm including a negative signage image from the web, rather than one that was personally submitted. In all likelihood, it will be the last web image I post here.
Since this is Valentine's Day, I'll give you a little insight into what I find romantic. I don't think romantic comedies are all that romantic. I don't think flowers are inherently romantic, or chocolates, or holidays that say it's time to be romantic.
For me, romance comes down to moments in time. These kinds of romantic moments can be sexy, non-sexy, solitary, with another person, or in a group of people. You can try adding alcohol, moody lighting or good music to trigger them, but there is no certainty of their occurrence.
This concept of romance I am talking about is much broader than the stereotypical one people bandy about on Valentine's Day. It's a joy of being alive, of being connected -- it's something sensual, and something deeply personal.
I don't know when these romantic moments will happen. In fact, they can happen quite unexpectedly.
I think of this blog as kind of romantic, for lack of a better word. I have chosen a largely black template, where the pictures taken can glow, as if at night.
The purpose and the process of this blog is also romantic to me. I like the idea of roaming the streets at night, taking pictures. I like the idea that potentially other people are wandering their own streets as well, connected to me with a singular (though perhaps a little silly) purpose.
I don't know. It all just sounds romantic to me.
Happy Valentine's Day.
This is the first time I'm including a negative signage image from the web, rather than one that was personally submitted. In all likelihood, it will be the last web image I post here.
Since this is Valentine's Day, I'll give you a little insight into what I find romantic. I don't think romantic comedies are all that romantic. I don't think flowers are inherently romantic, or chocolates, or holidays that say it's time to be romantic.
For me, romance comes down to moments in time. These kinds of romantic moments can be sexy, non-sexy, solitary, with another person, or in a group of people. You can try adding alcohol, moody lighting or good music to trigger them, but there is no certainty of their occurrence.
This concept of romance I am talking about is much broader than the stereotypical one people bandy about on Valentine's Day. It's a joy of being alive, of being connected -- it's something sensual, and something deeply personal.
I don't know when these romantic moments will happen. In fact, they can happen quite unexpectedly.
I think of this blog as kind of romantic, for lack of a better word. I have chosen a largely black template, where the pictures taken can glow, as if at night.
The purpose and the process of this blog is also romantic to me. I like the idea of roaming the streets at night, taking pictures. I like the idea that potentially other people are wandering their own streets as well, connected to me with a singular (though perhaps a little silly) purpose.
I don't know. It all just sounds romantic to me.
Happy Valentine's Day.
Tuesday, February 12, 2008
Lawndale Christian Health Center
Chicago Hope Academy
Zig Zag Salon
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Zig Zag Salon
3200 Guadalupe St
Austin, TX 78705
Taken by Freida Bee 02/09/08
Zig Zag Salon
3200 Guadalupe St
Austin, TX 78705
Taken by Freida Bee 02/09/08
Monday, February 11, 2008
Sunday, February 10, 2008
Austin Quality Car Wash
Click pic for larger image
Austin Quality Car Wash
3120 Guadalupe St
Austin, TX 78705
Taken by Freida Bee 02/09/08
Austin Quality Car Wash
3120 Guadalupe St
Austin, TX 78705
Taken by Freida Bee 02/09/08
Saturday, February 9, 2008
James & Williams Jewelers
Friday, February 8, 2008
Christ Temple Apostolic Faith Church
Thursday, February 7, 2008
A Halo Primer
Here is an article discussing the signage that this blog is dedicated to. It's written by a person with many years of experience in the sign business, and appeared in the trade publication Signs Of The Times.
A quick note: people in the industry typically refer to this type of signage as "halo lighting". I'm still sticking with my "Signage Of Negative Space" term, because it sounds more science-fictiony.
A Halo Primer
From the article:
Eventually, we lit the sign. But, even with the power of 60mA transformers, the letters barely lit. I learned two lessons: First, don't show a client halo-lit letters in sub-freezing temperatures. Second, don't use a black background for halo lighting.
A quick note: people in the industry typically refer to this type of signage as "halo lighting". I'm still sticking with my "Signage Of Negative Space" term, because it sounds more science-fictiony.
A Halo Primer
From the article:
Eventually, we lit the sign. But, even with the power of 60mA transformers, the letters barely lit. I learned two lessons: First, don't show a client halo-lit letters in sub-freezing temperatures. Second, don't use a black background for halo lighting.
Wednesday, February 6, 2008
The Venue
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The Venue
2815 Guadalupe Street
Austin, TX 78705
Taken by Freida Bee 02/03/08
The Venue
2815 Guadalupe Street
Austin, TX 78705
Taken by Freida Bee 02/03/08
Able Printing Service
Negative Space Signage Update!
Improbably enough, I actually have some news regarding the first sign I included on this blog, the signage of the Brookfield Public Library.
As I mentioned in the post, the lights were on for "Brookfield" and "Public", but were not working for "Library".
There was some news today regarding "Library" in our local weekly paper, The Riverside/Brookfield Landmark:
Library board nixes $4K expense for sign lighting
If you drive by the Brookfield Public Library at night you may see the words "Brookfield" and "Public" on the sign on the building, but you'll have to really strain to make out the word "Library." That's because the word Library is unlit.
After eight months of trouble with the sign, the library has decided not to replace the neon lights of the sign because it would cost approximately $4,000 to make the word "Library" shine again.
Since it costs approximately $500 to repair each letter of the sign, Library Director Kimberly Litland has recommended that the library look for other ways to illuminate the sign.
The library has been having intermittent problems with the sign for the last eight months.
Instead of repairing the sign the library is exploring other options such as "up lighting" the sign which would involve having an outdoor light illuminate the sign.
"We're looking for solutions," said Carol Mattar, the public relations coordinator for the library.
-Bob Skolnik
As I mentioned in the post, the lights were on for "Brookfield" and "Public", but were not working for "Library".
There was some news today regarding "Library" in our local weekly paper, The Riverside/Brookfield Landmark:
Library board nixes $4K expense for sign lighting
If you drive by the Brookfield Public Library at night you may see the words "Brookfield" and "Public" on the sign on the building, but you'll have to really strain to make out the word "Library." That's because the word Library is unlit.
After eight months of trouble with the sign, the library has decided not to replace the neon lights of the sign because it would cost approximately $4,000 to make the word "Library" shine again.
Since it costs approximately $500 to repair each letter of the sign, Library Director Kimberly Litland has recommended that the library look for other ways to illuminate the sign.
The library has been having intermittent problems with the sign for the last eight months.
Instead of repairing the sign the library is exploring other options such as "up lighting" the sign which would involve having an outdoor light illuminate the sign.
"We're looking for solutions," said Carol Mattar, the public relations coordinator for the library.
-Bob Skolnik
Monday, February 4, 2008
Mojo
Click pic for larger image
MOJO
2712 Guadalupe Street
Austin, TX 78705
Taken by Freida Bee 02/03/08
The side of the building has a mural of Audrey Hepburn.
Click pic for larger image
MOJO
2712 Guadalupe Street
Austin, TX 78705
Taken by Freida Bee 02/03/08
The side of the building has a mural of Audrey Hepburn.
Click pic for larger image
The Tanning Company
Sunday, February 3, 2008
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